For quite sometime Cadbury Ads are more youthful and romantic, particularly the kids and girls. Barring the most recent AD where a new bride sweetens her relationship with her mother-in-law and celebrates it by dancing in a marriage procession, the other Ads potrays boys trying to impress a girl offering Carbury silk with bubbles. All the Ads are quite romantic and cheerful with some good music and cheeky action by artists.
The AD is thoroughly enjoyable throughout. The lady artist will escape with more credits with her cute nonsense deeds she performs to have a bit of chocolate.
A big Thumbs up for this AD.
Keeping this trend in sink Ogilvy & Mather ( Source: http://www.campaignindia.in/Video/400083,irresistible-cadbury-dairy-milk-silk-says-it-with-playful-puppeteers.aspx). had come up with a refreshing AD with an young couple entertaining audience with a puppet show could not avoid the temptation of having a bite of Cardbury Silk chocolate. The artists were at their best to express the perfect temptation around cadbury silk chocolate. The puppet show purely depends on the elegance of our finger movement to create a perfect expression on stage. Thou the couple playing the show deviates their actual sequence the beauty of the show does not get damage while the couple loose their finger balance in order to have a bite of Cadbury.
The AD is thoroughly enjoyable throughout. The lady artist will escape with more credits with her cute nonsense deeds she performs to have a bit of chocolate.
A big Thumbs up for this AD.
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